MEF

The Global Voice of Mobile Entertainment



Regulatory Information Service Centre (RISC)

MEF is currently developing RISC, the first ever central resource centre to help members navigate the regulatory environment throughout the world and the numerous Codes that impact their business strategies and bottom line. 

RISC will provide a one-stop solution for information on the regulations applicable at a local, regional and international level, including access to guidance documents MEF has produced on specific codes; links to third-party resources for further reading; relevant contact details, etc.

Please contact Miranda for further information about RISC - we encourage members to actively participate in the continued development of this key service.

PhonepayPlus New Code Consultation (UK)

PhonepayPlus is consulting on its new Code of Practice which is set to change the face of the UK premium rate market. MEF is hosting a series of events to ensure that members have every opportunity to feedback on the proposals and will produce a response to the consultation in collaboration with our members.

The Code consultation will close on 8 July and members are encouraged to respond to PpP directly or though MEF. Please contact Miranda with any questions or comments that you may have.

In advance of its full Code consultation, PhonepayPlus issued a 6 week inierim consultation on 13 April on its proposed premium rate service Registration Scheme. This short interim consultation closed on 25 May 2010 and MEF's response can be found here.

Further details on PhonepayPlus are available on the UK page of the MEF RISC microsite.

Communications Association issues New Code of Practice (Hong Kong)

The Communications Association of Hong Kong has issued a new Code for the Provision of Chargeable Mobile Content Services issued by the Communications Association of Hong Kong This Code will take effect from 1 August 2010.

Contact Suhail or Miranda for further information and keep up to date with developments in this region by joining the MEF Asia Working Group meetings.

Information Provider Pass-Through (Singapore)

How regulation is applied and who it is applied to is a key element in any regulatory framework. In Singapore, there are moves to hold the party immediately below an MNO in the vaue chain responsible for breaches of standards. While this may assist with enforcement and reporting, the company held accountable by the regulator may not be the company ultimately responsible for a problem with service content or advertising.

Contact Suhail or Miranda for further information and keep up to date with developments in this region by joining the MEF Asia Working Group meetings.

Changes to regulatory enforcement measures (Malaysia)

Effective July 1, telecommunication service providers and content providers in Malaysia will have to meet mandatory standards set by the Malaysian Communications and Multimedia Commission (MCMC). Any service provider who breaches the standards for SMS or short codes or sends content considered offensive, indecent, slanderous or false, will face legal action.

Contact Suhail or Miranda for further information and keep up to date with developments in this region by joining the MEF Asia Working Group meetings.

New Code of Practice for Mobile Media (Brazil)

MEF Members are calling for the development of a Code of Practice to establish industry-recognised procedures for mobile content services and advertising in Brazil

A LATAM Policy & Initiatives Committee was set up in May 2010. It meets weekly to discuss serious issues of industry non-compliance relating to VAS subscription services.

Further details about the work of the Steering Committee or how to join can be obtained from Filipe.  

 

Establishing Regulatory Framework for Association of Southeast Asian Nations (SE Asia)

The Association of Southeast Asian Nations (ASEAN) has invited to help to provide a framework and contribute to a joint workshop to help achieve a region wide "code of practice" for all countries under the Council's purview.

ASEAN represents Southeast Asia's version of the European Union, and features the Telecommunications Regulators Council. ASEAN member countries: Indonesia, Malaysia, Philippines, Singapore, Thailand, Brunei, Vietnam, Lao PDR, Myanmar and Cambodia - totalling a population of some 560 million people.

Contact Suhail or Miranda with any questions you may have and keep up to date on developmemts in this region by joining the MEF Asia Working Group meetings.








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