MEF

The Global Voice of Mobile Entertainment



TM Forum Management World Americas

Date: 8-10 December
Venue: Rosen Shingle Creek, 9939 Universal Boulevard, Orlando, Florida  32819

Surviving to Thriving: New Business Models, New Services, New Profits

Management World Americas 10th annual conference will focus on how to make new business models a reality and deliver the efficiencies and new service revenues vital to survival.

MEF will be providing thought leadership at Management World Americas through a number of activities, as follows:

Content Sales Reporting – Mobile Content & Advertising Revenue Management Catalyst
The TM Forum have taken the work completed by MEF on CSR in 2008, particularly the findings regarding revenue leakage of up to 10% due to inaccurate and inconsistent sales reporting, and have worked in collaboration with SwissCom, CVidya, SAS, Netezza and MEF to develop a demonstration of a working model to address these issues.  MEF Policy & Initiatives Director, Suhail Bhat, will be present at the Catalyst area of the Orlando exhibition hall to give a number of presentations and explain the issue and opportunity in more detail.  Please contact Suhail directly if you wish to arrange a meeting to discuss CSR or MEF’s role within the mobile entertainment ecosystem in more detail

Smart Pipe Enablers Panel
Wednesday, December 9 at 4pm
The potential for using mobile networks to deliver engaging content has been demonstrated with the appetite for applications, from both within the industry and from the end consumer.  Key to grasping this potential is the delivery of a compelling user experience and ‘Smart Pipe Enablers’ are the tools necessary to create this engagement and the next generation user experience for mobile content.  The MEF Enablers initiative aims to educate the market on the use of Smart Pipe Enabling services and brings together the different players in the mobile entertainment value chain to promote the rapid implementation of a coherent and workable model for enabling services.

Panelists:
Brian Johnson, Head of US & APAC Sales and Marketing, mBlox
Jim Beddows
, VP Business Development, 2ergo
Stephen Fleece, Director Value Chains Collaboration, TM Forum
Bill Wilson, Director of Business Development & Digital Strategy, NARM
Moderator:
Suhail Bhat, Policy & Initiatives Director, MEF

Making Money From Advertising & Personalization? Executive Roundtable
Wednesday, December 9 at 11am
Chaired by Patrick Parodi, Managing Director EMEA, Exicon, Board Director, Shazam and Board Director, MEF
This module is part of the New Services & Business Models Summit and will investigate and discuss the role of advertising within the value chain, new business and pricing models, standards, analytics and consumer privacy amongst many other topics. 

Other Business Development opportunities include:

Interactive Discussions with 12 Keynote Speakers

Four Conference Summits - 150+ Speakers
New Services & Business Models
IT & Operational Excellence
Revenue Management & Billing 
Customer Experience

Expo - Leading Technology Showcase

Forumville - Live Demo's to Help Optimize Business Performance

TM Forum Training courses

Business Networking
Attend the largest annual business networking event in Orlando (December 8, from 7.30pm-10.00pm), themed Las Vegas Casino Night. With 700 people in attendance, it will be the perfect opportunity to meet and exchanges ideas with leading companies from the communications, digital media and defense industries

For further details please contact Helen Meller, Marketing Manager, Management World Americas on: hmeller@tmforum.org OR register@tmforum.org, tel: +44 (0)77255 71238

To Register and for group savings please click here








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