Mobile Convention Amsterdam (MCA) - 1 April 2010
MEF was invited to speak at the inaugural Mobile Convention in Amsterdam, founded by Emerce and CM. Miranda Roberts, Policy and Initiatives Manager at MEF, gave an overview on mobile regulation globally, underlining the unique role that the MEF plays in shaping regulations that impact on the mobile media industry and business strategies globally, whilst also ensuring adequate consumer protection is in place.
The presentation slidedeck is available here. Please contact Miranda for further details about the event or regulatory matters.
About Mobile Convention Amsterdam (MCA)
Emerce and CM organised the inaugural Mobile Convention on 1 April at the Beurs van Berlage in Amsterdam.
A unique event, arising from a growing need for information about mobile marketing and business, MCA provides the platform for vision, information, discussion and business development. Senior management from a range of sectors who are seeking information about mobile will be attending MCA. There is a realisation that mobile is not something for the future but that it is relevant now – it is therefore the time to be present for the latest applications, developments and trends.
MCA presents an extensive programme of top international speakers covering areas which include mobile strategy, services, e-commerce, marketing and communications. In addition to the speaker programme, there will be sessions, workshops and a lounge area with the most important players in the mobile arena.
MCA is supported by the Editorial Staff Council, consisting of the following members:
Chris Bannink – Logica
Menno Biesiot - Sanoma Digital
Ayman van Bregt – Pytch
Ralph Cohen – IceMobile
Tarik Fawzi - Aeneas Strategy
Sven Huberts – Marvellous
Joost Ligtvoet – BiggerWorks
Ashu Mathura – Mads
Stephan Reesink – WebAds
Pieter Slingerland - DQ& A and Ton Wesseling - Online Dialogue
Founding Partners
Emerce is innovation in business and marketing. The cross media brand of Emerce includes a magazine which is published nine times per year, the Emerce 100, the most visited online portal, e-mail newsletters, web seminars, rss-feeds, mobile and several events which Emerce organises. Furthermore, Emerce regularly develops new concepts with advertisers such as special web seminars or tailored events around a specific topic. www.emerce.nl
CM is the Dutch market leader in B2B SMS and MMS services. CM delivers SMS traffic for national TV stations, banks and MVNOs. Moreover CM is innovative in the field of new forms of mobile payments, content delivery and mobile marketing. CM has been ranked in the Deloitte Technology Fast50 since 2006 and has been part of the Financieele Dagblad Gazellen and High Growth ranking list since 2009. www.cm.nl
For more information, please contact Miranda Roberts.